As CEO, we know that you’re familiar with the most common tools in the toolbox used to grow a business.

Using the “marketing” tool will bring in more leads.

Using the “sales” tool will increase your close rates.

Using the  “product development” tool will help you create more valuable products and services.

There are a million resources out there that will help you use these tools better. But at some point revenue growth will begin to stall because of the one thing all of these tools depend on: people.

And while those resources can aid you - only the CEO and leadership team can drive long-term sustainable change on the “people” part of your business.  We empower leaders to access the incredible revenue opportunities that come from addressing the challenges and frustrations they have with the people on their team.

lōglab provides ridiculously practical, battle-tested tools and strategies to get the “people” part of your business focused and productive.

Put simply, lōglab isn’t here to save the day - we help you become the CEO that saves the day.

You can become the respected and confident leader that grows revenue and creates a place where people love working.  lōglab can help. 

The best place to start is with our Modern CEO Program here →

Hi, I’m Annissa

I know firsthand the loneliness of leadership as a former Fortune 150 executive with over 25+ years in HR, IT, Finance and Strategy. Since 2015, I have had the privilege of coaching dozens of CEOs and leaders to achieve their business goals and create places where people love to work at all types of companies including startups, PE and VC backed, mid-market and Fortune 500 companies.

My approach is to listen intently to your situation because the one thing I’ve learned is every leader and every company is unique and requires a custom approach. I will help you diagnose the obstacles that are preventing your organization’s success and serve as a sounding board as you work through these challenges. I will help you consider things from a variety of perspectives based on my broad experience.

If you’re ready for someone to tell you what you need to hear (not what you want to hear) and to devote the time and focus to changing your approach, I’d welcome the opportunity to work with you and help you achieve your goals.

“Annissa has been and continues to be my career accelerator leveraging her vast expertise to thoughtfully lead me to stretch strategically in my role as a people and culture executive. She is part strategist, part thought provoker, and part cheerleader.  Annissa has a way of knowing when to invoke these masterful skills to bring clarity of thought and direction, a way of repacking my thoughts in a meaningful and executable way.  Annissa’s ability as a gifted listener allows for her to distill what she has heard into valuable, credible insight.  Further, she has provided me with resources, tactics, and application guidance as I continue to elevate my company’s people and culture function and my ability to lead, influence, and coach.  I am certain it would have taken me much longer in my growth and development process without her coaching, pushing, and belief in me.”

Claudia R., SVP, People & Culture
Technology Company